Rise of the Messaging Service

Two years ago a friend asked me if I was on Whatsapp, to which I promptly replied “What app??” After heavily investing my time on Facebook, Twitter et all. I was not looking forward to using another product on a daily basis. But if I wanted to stay in touch with friends in India I little choice. To my surprise I was so attached to the service that I paid to renew earlier this year. 

This morning I came across a rather ominously worded article “Facebook ‘dead and buried’ as teens switch to Snapchat and Whatsapp”. The article based the claim on a study conducted on British teens and found that they were embarrassed of being on Facebook.

“Not only are 16-18 year olds moving on to rivals such as Snapchat, Whatsapp and even Twitter, teens are embarrassed to be so much as associated with Facebook, as their parents adopt the network, researchers said. Continue reading